Weichert Realtors®-Triangle

5 Common Real Estate Photography Mistakes

by Mary Gallert 02/11/2020

Today’s home buyers see hundreds if not thousands of real estate photos when they’re in the market. Odds are that they’ll eliminate a number of homes from their search before ever even setting foot in them.

As you can imagine, that makes your home listing’s photographs all the more important to securing solid leads on your house.

In spite of the importance of photographs, a number of sellers get them wrong. To ensure that your home listing’s photos make a great first impression, we’re going to take a look at some of the common mistakes to avoid in your listing photography.

1. Not taking enough photos

In the age of digital photography, you can never take too many pictures. Experiment with different lighting, setups, and angles, and don’t be afraid to take as many photos as necessary to get the shots you want.

2. Going overboard with the uploads

It might be tempting to upload all of the pictures you took of your home, but it could hurt your overall presentation. Sort carefully through your pictures and pick one or two photos that best showcase each room and another one to three photos of the home’s exterior and land.

Visitors to your listing will get bored and click away if you have a slideshow with hundreds of images. Make it easy for them to find exactly what they’re looking for by limiting the number of total photos of your home.

3. Avoid close-ups

Your home should be spotlessly clean and tidy when taking photos. However, that doesn’t mean you need to get up close to each object in your home to take photos. Try to take wide shots that make your home feel spacious and welcoming.

4. Look out for mirrors and reflections and other distractions

If there’s one way to ruin an otherwise serene photo of your home, it’s when you spot the photographer accidentally showing up in the shot. Plan your angles so that you don’t get any flashes, glare, or reflections in your photographs.

And, while we’re on the topic of distractions, it’s a good idea to take your pets out of the room before your start shooting. Remember, potential home buyers don’t love your dog or cat like you do.

5. Don’t settle with your first shots

The different (or lack) of lighting your home receives throughout the day can make or break your photos. Try taking photos of your home at midday, when there are the least amount of shadows. Then, shoot some photos at golden hour (just before the sun sets) to capture warm tones. Finally, right after dusk, turn the lights on in your home and take some shots from outside. These photos give the illusion of a warm, cozy place where the light is always on.

About the Author

Mary Gallert


If you are interested in buying or selling in the Triangle area of North Carolina, I'd love to work with you!  Real estate transactions can be smooth -- if you have the right professional by your side.  I am passionate about real estate, dedicated to helping you sell your home for top dollar, and find the next home which is uniquely ideal for you.  

My professional background is in allied health, as well as sales and marketing.  I majored in Communications in college (my undergraduate was in Speech & Hearing), and I have a clinical doctorate in the field of Audiology, so I understand the importance of communication and advocacy!

As your agent, I will keep an open line of communication with you to understand your unique situation and goals, arm you with accurate information about the fast-paced Triangle market,  be responsive to your questions and concerns, and advocate for you throughout the entire process! If you read my client testimonials, you will see that I will negotiate effectively on your behalf, and I will “go the extra mile” for you. For you as a seller, this equates to my getting you the maximum return on your investment in the least amount of time.

I hail from the beautiful Hudson Valley region of New York.  My family and I relocated to Wake county over a decade ago, and we love all that this area has to offer.  I like to spend my free time outdoors with two daughters and two dogs (especially at the beach), and I enjoy keeping fit, and reading.   One of my goals for 2020 is to expand upon my support of dog "rescue" and fostering organizations in the area.

 I am proud to be affiliated with Weichert Realtors-Triangle, which is ranked in the top 20's of over 500 Weichert offices in the nation.  Call me today at 914-450-9054 (yes- a 914 area code); I am happy to answer any questions you may have about the home buying and selling process.  I would love to hear from you!